Campaign Metrics
| Metric | Value | Explanation |
|---|---|---|
| Views | 42,388 | Accumulated campaign counter. |
| Claimed Fund | $5,000 | Rewards budget. |
| Approved Works | 20 | Separate content counter. |
| Creators | 2 | By published counter. |
| CPM by Terms | $2.00 | Rate per 1,000 counted views. |
| CPV by Rate | $0.00200 | Equivalent per 1 counted view. |
Data cut-off 03.09.2026. CPV = CPM ÷ 1,000. This is a reward rate with eligibility conditions and limits, not the actual cost of the entire campaign. Fund does not equal expenses. Views are a total counter, not unique reach; approved works are counted separately. Views do not equal unique reach or sales. Conclusions about marketing mechanics are editorial analysis; the presence of a campaign around a brand does not necessarily mean direct placement by the brand.
A pack of collectible cards opens in a few seconds. But for an avid collector, these seconds contain an entire drama: what will be inside? In the campaign for eBay Live sellers, the source material was recordings of such unboxings. Editors were offered to extract the most expressive finds and reactions from long broadcasts, turning them into short, emotional stories.
Such cutting of long videos into short ones preserves the most emotional part of the broadcast: anticipation, discovery, and reaction. For sellers, video clipping can be a way to explain the appeal of collecting without a long lecture about card series. Highlight editing is especially useful when the pleasure of a product is hard to describe in words but easy to see on a person’s face. It’s important to leave enough context so that the good fortune is understandable to a new viewer, and the emotional episode is linked to the process of buying and opening itself.
Are there recordings of unboxings or demonstrations where viewers are genuinely surprised? Use them as the basis for a campaign on VibeVO: a short story can begin precisely with this reaction.