Campaign Figures
| Metric | Value | Explanation |
|---|---|---|
| Views | 54 859 | accumulated campaign counter. |
| Claimed Fund | $7 000 | rewards budget. |
| Approved Works | 0 | separate content counter. |
| Creators | 0 | by published counter. |
| CPM by Terms | $2,00 | rate per 1,000 counted views. |
| CPV by Rate | $0,00200 | equivalent per 1 counted view. |
Data cut-off 03.09.2026. CPV = CPM ÷ 1,000. This is the reward rate with eligibility conditions and limits, not the actual cost of the entire campaign. Fund does not equal expenses. Views are a total counter, not unique reach; approved works are counted separately. Views do not equal unique reach or sales. Conclusions about marketing mechanics are an editorial analysis; the presence of a campaign around a brand does not necessarily mean its direct placement.
A glance, a pause, a kiss — for a romantic story, these are full-fledged advertising units. The campaign around Amazon Prime Video adaptations offered to create fan edits for Maxton Hall, Toi + Moi, Perfect Liars, and other projects. The task was formulated through emotion: choose scenes that make you immediately want to watch the entire story. The target audience was precisely defined — women aged 18–34 in Spain.
Here, video clipping is subservient to the emotion of the genre: highlight editing selects a moment after which one wants to understand the characters’ relationship. A short video is enough to show the tension between people, preserving the feeling of an unfinished story. A clearly described audience helps creators choose their delivery and not try to please everyone at once. For a marketer, this is a good example of the creative brief matching the product. A romantic scene promises a specific experience, and the full series becomes a natural continuation of the interest it sparked in the viewer.
Promoting a story where viewers are captivated by the characters’ relationships? On VibeVO, you can launch a campaign of short edits around the most expressive scenes and direct interest to the full version.